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Turn Your Website into Ads Without Starting from a Blank Brief
Use your existing website as a starting point for ad creation. Review Brand information, provide the right assets and create an original ad in Playad.
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If you run a business alone, your website may already contain the clearest explanation of what you sell. Use that material as a starting point instead of writing a marketing document from scratch. In Playad, analyze the website through the available Brand workflow, review the saved information and then ask Chat for an ad based on the facts you approve. The useful shortcut is less repeated explanation. A website analysis and a finished advertisement are still separate steps.
What you can do
Start with an existing business website
When Brand asks for a website, enter the relevant landing-page URL and follow its analysis progress there. Choose a page that clearly describes your actual business. If the workspace offers manual editing instead, enter the available details. Website access can fail, and a link alone does not guarantee that every product, image or private page has been read.
Review what the website says about you
Check the resulting brand identity, messages, audience and references. Correct outdated offers, wrong product descriptions or unsuitable imagery. Your site may contain information that is true generally but irrelevant to the current ad. Keep the task focused on the particular product or service you intend to promote.
Turn approved facts into a focused ad request
Open Chat for the same brand and identify the offer, audience and desired output. Ask for one creative direction based on the information you have reviewed. Supply authentic product photos or a verified logo if essential assets are missing. Website analysis supports the brief; it does not authorize invented product claims or substitute a decorative stock image for the real item.
Keep the destination and ad consistent
Compare the generated wording with the page a prospective customer will visit. Check that the product, service conditions and next step agree. If you change the offer on the site, update the relevant Brand context and brief before creating another version. A reference URL is not proof that the destination still makes the same promise.
How it works
1. Check the website source in Brand
Select the team and brand, then use the website analysis or available editing controls. Wait for the analysis result rather than assuming it is complete when the URL is submitted. Review any error shown and use the appropriate retry option. A brand-source update is separate from asking Chat to generate an ad.
2. Approve the business information
Read the saved messages and product details. Check that prices or offers are current where they are relevant, and remove assumptions about customers that you cannot substantiate. Supply missing reference material. You should recognize your actual business before that information is used for a creative brief.
3. Ask Chat for one specific ad
In New Chat, name the product or service and what the viewer should do next. State that the reviewed Brand information is the starting context and identify any task-specific facts. Open the proposed Flow Preview to check the references, copy and output type, then continue through the generation controls when you accept the plan.
4. Review the image and the customer journey
Inspect the generated result against the real product and approved message. Find completed media in Creations and associated editable work in Projects on desktop. Open the intended destination and check whether a visitor can take the promised next step. Downloading an image does not publish it or configure a campaign.
Using Playad: product screens
Example request
I run this shop alone and already have a website. Help me turn the verified information in my reviewed Brand profile into one image-ad brief. Ask which product to promote, what the customer should do next and which real photos are missing. Show the proposed Flow and do not add unsupported claims or launch ads.
Worked example: an independent coffee shop's website
Illustrative example — not a product screenshot or customer result
Input: A hypothetical coffee business has a website describing its actual products and pickup process. The owner reviews the extracted Brand details and corrects a pickup instruction that is no longer current.
Creative choice: The owner selects one product, supplies its real photo and asks for an image pointing people toward the approved pickup page. The ad does not introduce a delivery service that the business does not offer.
Final check: The owner compares the image wording with the live destination and reviews the actual file before considering a campaign. The example illustrates preparation; it is not a completed website scan or a record of customer orders.
Before you start
This is a reviewed Brand-to-Chat workflow. It does not promise that pasting any URL instantly produces, publishes or launches an accurate ad without further input.
Website extraction may be incomplete or unavailable. Private content, missing assets and outdated information require your attention. Confirm essential product and logo references before production.
Generated media still needs review. Updating a website does not establish that every existing ad or saved creative has automatically changed with it.
Frequently asked questions
Where do I enter my website?
Use the website controls offered on the selected Brand page. Analysis progress and results are shown there. If the workspace provides manual editing rather than analysis, enter the relevant details using those controls before moving to Chat.
Can I make an ad from a site with several products?
Choose the particular product and customer action for the current task. Review the relevant information and provide the actual product reference. A broad site description is not enough to establish which product, offer and destination an individual ad should use.
What if the analysis misses something important?
Correct the editable Brand information and provide the missing reference or task detail. Ask Chat to work from the corrected facts. Do not compensate for an incomplete source by letting the assistant invent a feature, price or customer benefit.
Does this build or improve my website too?
The workflow here uses a website as source material for the brand and ad brief. It does not establish website-building, checkout repair or automatic conversion improvements. Check and maintain the destination separately before using it in advertising.
Product guides
Keep going with practical setup steps and product walkthroughs.
- BrandKeep your product information, audience and brand voice ready for creation.Learn more
- ChatStart a brief, review a proposed Flow and refine the result in conversation.Learn more
- Image ProductionExplore image and video creation workflows for your next campaign.Learn more
- CreationsFind generated and exported media, review outputs and download your files.Learn more
- ProjectsReopen editable projects and continue working in the Flow Editor on desktop.Learn more




